Drones deliver signed Steph Curry sneakers to fans
SAN FRANCISCO (KTVU) - Under Armour and Steph Curry had fans scattered around San Francisco with the hopes of getting their hands on an autographed pair of shoes.
Throughout the day on Saturday, Under Armour used drones to drop Steph Curry autographed pairs of the bran new More Dubs version of the Curry 4 sneakers.
Fans participated in a digital scavenger hunt to hidden find drop zones in the city. Once they found the zone, the shoes were delivered via drone.
Under Armour, in partnership with RED Interactive, launched the drones from boats in the San Francisco Bay.