Michelle Obama spotted at Livermore Costco
LIVERMORE, Calif. - Former first lady Michelle Obama visited the Bay Area on Tuesday, surprising shoppers at an unexpected East Bay retailer.
A video posted on TikTok shows Obama interacting with Costco shoppers in Livermore and promoting the drink brand, PLEZi Nutrition, which she co-founded.
A spokesperson for PLEZi confirmed the former first lady was at the store on Tuesday to share more on her mission for the drink brand. The product is sold at Costco, Walmart and Target locations, according to the company.
"As a co-founder and strategic partner of PLEZi Nutrition, Mrs. Obama is dedicated to fostering a healthier generation," the spokesperson said. "During her Costco appearance, she spoke to customers about the brand’s latest absurdly good beverage, PLEZi FiZZ."
Plezi flavored juice drink blends arranged in Germantown, New York, U.S. on Sunday, May 14, 2023. Plezi Nutrition's first product is a flavored juice drink blend that, under the very standards its co-founder and strategic partner Michelle Obama champ
The company also noted the product has less sugar than a traditional soft drink.
As first lady, Obama created her Let's Move! initiative, in an effort to help Americans lead healthier lives, she said on the company website.
"We're hoping not just to provide healthier and delicious drinks and snacks for kids, but to jumpstart a race to the top that will transform the entire food industry…it is still simply too hard for kids to grow up healthy," she continued.
Over the summer, Obama also partnered with Steph and Ayesha Curry, who are investors in the brand.