Press coverage and 'missing white woman syndrome'

If you went missing, how much press would you get? A new tool from the Columbia Journalism Review is shedding light on the disparities between race and age when it comes to media coverage of a missing person case. KTVU's Gasia Mikaelian talks with the co-founder of the Black and Missing Foundation about the concept behind "missing white woman syndrome" and how we can change the narrative.